Although SMEs form the backbone of most economies, they have been slow to embrace environmental measures.
Business Inkjet Comes of Age
Although sustainability is climbing the business agenda, when it comes to
printing, many are overlooking the potential environmental savings that the right
choice of print technology can offer.
With businesses still reliant on printing, and organisations reporting an increase
in colour page volumes, businesses need to ensure that their print environment
delivers the lowest cost – both on a financial and environmental basis.
One approach is to revisit the type of print technology that is deployed.
Advancements in inkjet technology are enabling business inkjet printers and
multifunction printers (MFPs) to challenge the traditional dominance of laser
devices in the office print environment. The growing popularity of business inkjet
has been driven by lower running costs, high-capacity ink cartridges and
professional print quality.
Quocirca research has revealed that a third of SMEs have already made the
switch to business inkjet, with a further 27% planning to move to business inkjet
in the next twelve months. This paper outlines how business inkjet can form part
of a broader sustainable strategy for print, in organisations of all sizes.